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pashudh silks 1

PASHUDH | Pioneer in Silk Sarees

ABOUT:

The Brand that Redefined the Kanjivaram Silk Saree space online with eye-catching designs, tasteful photography and aggressive marketing and utilization of influencer marketing. 
Pashudh is a brand of contemporary, authentic South Indian handwoven and pure silk saree. Pashudh has been the centre for authentic, hand-woven South Indian silk sarees, adorned by beautiful women from across the country.A popular label from Arni, Tamil Nadu, with over four decades of designing and weaving authentic kanjivaram silk sarees 

Primary Services:

Industry:

Tech | Tools :

Operations:

Marketing:

Insights:

Business Strategy & Brand Consulting, Ecommerce Operations Management , SEO ( Search Engine Optimization ) & SEM ( Search Engine Marketing ) , Offline Events and Exhibitions 

Fashion and Apparels

Woocommerce, Google Ads , Meta (Facebook , Instagram ) , Youtube, Moz , Adobe Suite 

Cataloging/eCommerce Management, SEO, SEM, Creatives

Facebook Commerce, Google Merchant Centre

Google Analytics custom configuration, Google Search Console

THE ASK:

The Brand associated with Purplechalk during 2019 for Strategy and Brand Building, in order to establish Pashudh as a strong and prominent player in the online space. And over time expanded the scope to Digital Marketing , Ecommerce Operations Management & Marketing 

THE RESULT:

  • Successful Brand Outreach and 360 degree Growth 

  • Successful planning and execution of  Off-line Exhibits 

  • Consistent and continuous revenue growth

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