The most powerful colour of 2026 is the one you almost don’t notice. Fashion has reached a moment of visual exhaustion. After years of rapid releases, saturated palettes, and visuals competing for attention, both brands and buyers are slowing down. The appetite for excess is thinning. What feels compelling now is clarity. This is the moment in which Pantone Color of the Year 2026, Cloud Dancer , arrives. It doesn’t announce itself or try to define a season. It settles into vi